Thank you, Madam Speaker. Madam Speaker, beginning this year, the month of June will be designated as Tourism Month in the Northwest Territories.
---Applause
Tourism Month will celebrate the tourism industry of the Northwest Territories and highlight the importance of this vital sector to our economy. Similarly, the Tourism Industry Association of Canada has designated June as Tourism Month in Canada and national celebrations will be seen across the country.
Tourism dollars are new dollars to the economy and flow into each community through the tourism operators and the various local service providers. In the 2003-04 tourism season, $93 million were spent by over 56,000 visitors to the Northwest Territories. Specifically, summer visitors totalled 27,000 people who spent over $17 million. Over 1,000 hunters contributed approximately 15 million new dollars to the territorial economy. Japanese aurora visitors totalled 10,000 and brought in a total of $12 million. Preliminary numbers for the 2004-05 season indicated $99 million were spent by 63,000 visitors to the Northwest Territories.
Madam Speaker, the creation of the new Department of Industry, Tourism and Investment gives tourism a new profile and our government is committed to enhancing our tourism industry. The Government of the Northwest Territories is committed to working with the tourism industry in product development, researching markets, providing statistics on visitor trends, providing funds for tourism training programs and providing marketing funds to the tourism association for targeted destination marketing initiatives.
Madam Speaker, consultation on proposed changes to the Travel and Tourism Act have been completed. The proposed revisions are designed to streamline the regulatory process and make other housekeeping amendments to the act. The amendments are supported by a majority of stakeholders, including NWT Tourism. I am committed to moving forward on these recommendations this fiscal year.
NWT Tourism, in partnership with Industry, Tourism and Investment, has planned promotional activities to highlight the Northwest Territories as a prime tourism destination. A brochure celebrating tourism in the Northwest Territories will be distributed to households throughout the territory. A poster series, called "Tourism Counts," highlighting various aspects of tourism, will be provided to municipalities, aboriginal organizations and tourism operators.
Madam Speaker, the Japanese continue to show a growing interest in aurora viewing and other NWT tourism products. In July 2005, the Northwest Territories will be showcased in Japan during a weeklong event at Expo 2005 in Aichi Prefecture. The GNWT has formed important Expo 2005 partnerships with tourism operators and interested businesses, to level private sector investment and to develop a broad program of activity to promote the NWT to Japanese and international attendees. The private sector has committed approximately $300,000 towards NWT events at Expo 2005. Day and evening events through the last week in July will host a broad range of VIP guests and highlight tourism, diamonds and arts and culture of the Northwest Territories.
Madam Speaker, I would like to congratulate the tourism operators, outfitters and the many service providers of the Northwest Territories for their dedication to this vital industry. I thank them for a job well done and confirm my commitment to continue to address the challenges and opportunities of this important sector of our economy. Thank you, Madam Speaker.
---Applause