Thank you, Mr. Speaker. I think it's important to understand that we can't simply issue stickers that people can plunk onto their products. This has to be credible; it has to be real. We can't have situations where we have products that aren't really manufactured in the North, aren't really northern arts and

crafts. There's got to be a way for us to support our manufacturing and arts and crafts industry, but also be able to audit it. We have to ensure that we provide certainty to people who are purchasing these products. So it's very important to us to maintain the integrity of our branding programs. It isn't as simple as it might appear, but we will work with all of the interested stakeholders. We are underway now in this regional consultation. We'll make sure that we have discussions with all the communities and all of the interested partners. Thank you, Mr. Speaker.