Mr. Speaker, consistently investing in parks infrastructure is essential to strengthen and diversify our economy. Parks improvements ensure more people visit our communities, spend money at our local businesses, and spread the word about our spectacular territory. The Department of Industry, Tourism and Investment maintains 33 territorial parks, and today I am pleased to share the highlights of an on-line survey conducted this past summer that shows our investments are paying off.
Many visitors and residents use our parks to enjoy the outdoors, visit with friends, and explore our diverse and beautiful territory. However, our parks system faces many challenges. Our financial resources are limited, we face stiff competition from other destinations, and visitors want more from their parks experiences.
We need to remain competitive, encourage longer visitor stays and ensure visitors have the best experience possible. Surveying park visitors is one way to better understand what they want and need from their park stay.
We had a good response rate: 684 visitors from Canada, the United States and around the world completed the NWT Park Visitor Satisfaction Survey.
The results speak for themselves. We were proud to find out that visitors are choosing our parks because they are clean, safe and well run. They also liked the campsites, the scenery and the fact that they could have a campfire. Some of the most popular activities were resting and relaxing, swimming or playing at the beach and going for walks.
Visitors gave the highest ratings to the courtesy, friendliness and helpfulness of our parks staff. They also praised the condition and cleanliness of the parks, campsites, playgrounds and buildings.
The survey also gave us ideas for improving the parks experience, including more educational and interpretive programs, interpretive trails and displays, as well as stores in the parks.
Respondents also wanted recycling bins, wireless Internet and more amenities for RVs and trailers including sani-dumps and water hook-ups.
We will be investing over $2 million in capital expenditures to ensure our parks and campgrounds are at their best. Some areas for improvements are a new kitchen shelter at Blackstone Park, a sports recreation area and improved hiking trails at Gwich’in Park, and upgraded shower facilities at Lady Evelyn Falls Park.
Mr. Speaker, since the survey was on-line, we were able to monitor the results each week. This meant we could identify issues or concerns as they arose and send our staff out to make things right.
We were also able to hear about all of the great experiences our visitors were having and we were proud to hear that they will be recommending our parks to their friends and family, and have plans to come back.
The final survey report is nearly complete and will soon be posted on the Industry, Tourism and Investment website.
While the survey results show that we are doing a good job in providing quality services and amenities for our park visitors, they also show we need to keep investing in our parks. C
ontinued investment is key to supporting and growing tourism in the NWT, and reflects this Assembly’s priority and commitment to strengthen and diversify the NWT’s economy.
Thank you, Mr. Speaker.