Mr. Speaker, unfortunately I don’t have all of the cost breakdowns of all the types of advertising that we’re doing. Our initial intent was to do a couple of things. One was to contain the cost of advertising and also not spend a lot of money on advertising that was not being used. Like I indicated, only 3 percent of the ads that were in the paper were the reasons that individuals were applying. So this is what we’ve managed to do. We’ve managed to maintain the cost. We’re not increasing the cost of advertising across the board, but we are making some special provisions to make sure that we’re reaching people who are indicating to us that were not able to see the ads. They can see the general, generic advertisement in the paper but aren’t able to access it online. In those cases, we are doing that without increasing our overall cost. Thank you.
Tom Beaulieu on Question 298-17(5): Advertising GNWT Employment Opportunities
In the Legislative Assembly on May 28th, 2014. See this statement in context.
Question 298-17(5): Advertising GNWT Employment Opportunities
Oral Questions
May 27th, 2014
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