Thank you, Mr. Chair. I just have one more question in this section and then I want to follow up where Mr. Moses left off on the early childhood development and discuss that a little bit. As Mr. Moses indicated, it was the view of committee, and as a member of the committee I agree with the view, that Health and Social Services should be the lead on the early childhood development initiatives. I would urge the Minister to reconsider with his partner Minister whether or not, after some time in putting these programs in place, maybe Health and Social Services is better placed to be the lead on these particular projects.

My specific question goes to the comments made by the Minister in his opening remarks. He stated, “We will continue to partner with the Department of ECE to provide early childhood development options for families,” and then went on to say, “a social marketing campaign will be launched this year.” That struck me as a little strange. I guess my question to the Minister is: How is a social marketing campaign going to provide for better services and programs for early childhood development, basically the zero to three, zero to four age group? Thank you.