Thank you. As far as branding goes, who is paying for the implementation or how are they going to be branded? That is one of the problems that are being discussed here. I think, frankly, it’s the elephant in the room. How are they
going to be branded? Are we talking about 50 percent of the screen and it stays on the brand name 20 minutes? Are we just talking about a small piece on the side like we see on a BlackBerry, et cetera, just small, little wording? What are we really talking about when we talk about branding in reflection to size and the impression it may have?
I mean, let’s be realistic. I support the fact that if a corporation is going to supply them, I think they deserve the credit for supplying them. But I also recognize Mr. Bromley’s point; we don’t want to be hypnotizing young minds into thinking that this is the best brand in the world and those types of things. It’s just like putting Coke, for example, at a sporting event. It is its own juxtaposition.
So, let’s get to the bottom of that. What are we really talking about when it comes to branding? How much money will be invested in the branding portion and who is responsible for that? Thank you.